CRAFTING ENTERPRISE
PRODUCTS THAT
USERS LOVE
UX Research • Product Strategy • Design Systems
SINAN AFTHAR
Years Experience
Projects Completed
Happy Clients
Certifications
THE MAN BEHIND THE PIXELS
Product Designer with 8+ years of experience designing user-centered digital products across enterprise SaaS, web and mobile applications. Experienced in the complete product design lifecycle including user research, customer journey mapping, interaction design, wireframing, prototyping, usability testing and design systems.
Strong experience collaborating with Product Managers, Engineers, Researchers and Business Stakeholders to deliver intuitive digital experiences using data-driven decision making and AI-enabled design workflows. Passionate about creating seamless customer experiences while balancing business goals and user needs.
Projects Completed
I have successfully completed a variety of projects across web and mobile platforms.
Happy Clients
I have worked with clients from different industries delivering impactful designs.
Selected work
& explorations
Selected work
& explorations
Guidewire Kufri Design System
A scalable enterprise design system built to streamline multi-client insurance products through design tokens, reusable components, systematic theming, and seamless design-to-code collaboration.
Figma Design System
A scalable Figma design system built to accelerate product development through reusable components, design tokens, variables, templates, and comprehensive documentation.
Dragonfly School Management Platform
A centralized multi-branch school management platform designed to streamline academics, operations, finance, HR, marketing, and performance management through a modern role-based web application.
Showroom Digital Experience Platform
A modern lifestyle and skateboarding platform that combines premium fashion e-commerce with community-driven experiences. The platform enables users to shop exclusive products, customize skateboards, discover local skateparks, connect with skaters, and trade-in pre-owned gear through one seamless digital ecosystem.
Discover our complete collection
of digital experiences,
brands,
and platforms.
Work Experience
A professional overview of my career journey — from freelance beginnings to leading enterprise product design.
Freelance Designer
[2017]
UI/UX Designer
[2018 - 2021]
Product Designer
[2021 - PRESENT]DESIGN & TECH CAPABILITIES
A vertical showcase of my specialized capabilities across product lifecycle and technology implementations.
UX STRATEGY & RESEARCH
Understanding users, validating problems, and defining product direction through research and discovery.
PRODUCT & UI DESIGN
Designing intuitive digital products that balance user needs, business goals, and engineering feasibility.
MOBILE APP DESIGN
Crafting modern Android and iOS experiences with intuitive navigation and polished interactions.
WEB EXPERIENCE DESIGN
Creating high-performance websites and landing pages focused on usability, conversion, and brand experience.
DESIGN SYSTEMS & BRAND
Building scalable visual systems that ensure consistency across products, teams, and digital touchpoints.
MY DESIGN PROCESS
How I transform user insights into scalable digital products.
Research
USER INTERVIEWS • COMPETITIVE ANALYSIS • JOURNEY MAPPINGUnderstanding user needs through interviews, surveys, and competitive landscape analysis. Mapping end-to-end customer journeys to identify pain points and opportunities.
Define
INFORMATION ARCHITECTURE • USER FLOW • PROBLEM DEFINITIONStructuring information architecture, defining user flows, and articulating clear problem statements that align design goals with business objectives.
Design
WIREFRAMES • UI DESIGN • DESIGN SYSTEMCreating low-fidelity wireframes and evolving them into high-fidelity UI designs. Building and maintaining scalable design systems for consistent product experiences.
Craft the Experience
UI DESIGN • DESIGN SYSTEMS • ACCESSIBILITYCrafting polished, scalable interfaces that deliver seamless and intuitive user experiences across digital products. Ensuring visual consistency, accessibility, and design excellence across web, mobile, and enterprise platforms.
Prototype & Validate
INTERACTIVE PROTOTYPE • USABILITY TESTING • ITERATIONBuilding interactive prototypes in Figma to simulate real user flows. Conducting early validation sessions to test assumptions before development.
Launch & Optimize
DEVELOPER HANDOFF • QA SUPPORT • PRODUCT IMPROVEMENTPreparing detailed design specifications and Figma tokens for engineering handoff. Supporting QA to ensure pixel-perfect implementation across platforms.
What Leaders & Clients Say
LinkedIn recommendations and professional feedback from leaders, colleagues, and clients.
“I've had the pleasure of working with Sinan on multiple projects. He consistently delivers clean, user-centered designs that are visually appealing and easy to use. His collaboration with developers and attention to detail make implementation smooth and efficient. I would confidently recommend him for any Product Designer or UX/UI Designer role.”
Vipul Kaushik, PMP
Team Leader (React Native) · SegWitz Sdn Bhd
“I had the opportunity to work with Sinan on several projects, and I can confidently say he is an outstanding Product Designer. His creativity, attention to detail, and user-focused approach consistently resulted in high-quality designs. He is collaborative, professional, and a pleasure to work with. I highly recommend Sinan to anyone looking for a skilled and dependable designer.”
Manohar Meena
Software Engineer · SegWitz Sdn Bhd
“Sinan is a creative UX/UI Designer. He is eager to experiment with new ideas, concepts, processes, and methodologies to see what works and what doesn't. He also has a strong portfolio. Sinan can easily collaborate with the other members of our team, including the developers, the project manager, the QA testers, and the project lead. what his client wants, he delivers.”
Kimberley Niala
Technical Recruiter · SegWitz Sdn Bhd
“Sinan is a great UI/UX designer. He is really creative and listens carefully to the design needs (which is extremely important). He knows how to work independently and with the team. He is also willing to go the extra mile whenever needed. I would love to work with him again in the future so I definitely recommend Sinan! :)”
Precious Vanessa Rubi
Operations Manager · SegWitz Sdn Bhd
“Sinan is a highly talented Product Designer with a strong eye for detail and user experience. He consistently delivers thoughtful, high-quality design solutions that create real business impact. His professionalism, creativity, and reliability make him a valuable asset to any organization.”
Mukesh Maran
Co-Founder & CEO · SegWitz Sdn Bhd
“Sinan consistently delivers scalable, user-focused designs and collaborates exceptionally well with engineering teams. His product thinking and attention to detail make him a valuable asset to any organization..”
Mohit Kumar
CTO & Co-Founder · SegWitz Sdn Bhd